- Kunal Pandya
Sales Engagement, JFK, NASA and the Janitor
Updated: Feb 21, 2022
I'm often asked for my definition of Sales Enablement. Many times I've used the story of JFK, NASA, sending a man to the moon and a Janitor, to highlight the importance of engagement within the enablement function. Here I discuss this topic at the Sales Enablement Soiree in London.